Skills / Data / Mixpanel Product Analytics

Mixpanel Product Analytics

Instrument and analyze product usage with Mixpanel. Designs an event taxonomy, tracks events and user properties, builds funnels and retention reports, and queries via the API for growth insights.

This skill makes Claude a Mixpanel specialist. It designs a clean event and property taxonomy, instruments tracking across web and mobile SDKs, and builds funnels, retention, and flow analyses. Covers identity management and user profiles, cohorts, the Query and Export APIs, and warehouse sync so product and growth teams get trustworthy behavioral analytics.

mixpanel product-analytics events funnels retention

When to use

Use when planning a Mixpanel event taxonomy, instrumenting product analytics, building funnels or retention reports, or pulling data via the Mixpanel API.

Examples

Design events

Taxonomy

Design a Mixpanel event taxonomy for a SaaS signup and onboarding flow with consistent property names

Build a funnel

Conversion analysis

Set up a Mixpanel funnel from signup to first activation and break it down by acquisition channel

Query the API

Programmatic export

Write a Mixpanel Query API request to export weekly retention for the last quarter
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